Updated 5/6/08Market Promotion and Trade Barrier Grants Awarded
Neighborhood
Farmers Market Alliance
- $11,435 to do market promotion
using a direct mail newsletter for exposure to approximately 64,000
people.
Contact: Cassie O'Neill (206) 632-5234
Washington
State Fruit Commission - $16,400 to promote fresh
cherries in
Mexico
. The promotions will focus on
in-store demonstrations and consumer educational leaflets
. Contact: B.J. Thurlby (509) 453-4837
Washington State Apple Commission - $16,000 to help create awareness
for
Washington
apples in
China
and increase sales through a China Retail Display Contest.
Contact: Rebecca Baerveldt (509) 663-9600
Vashon Island Growers
Association - $7,455 to expand the existing
market by promoting a new Wednesday market on
Vashon Island
and expand education, promotion and sales at the existing Saturday market.
Contact: Joanne Jewell (206) 267-8146
Washington State Nursery
& Landscape Assoc. - $20,000 to assist in expanding and
adding a specific market segment to the Nursery Passport Program.
This will include twice the number of offerings and again be
integral to the Locator Guide publication in which all WSNLA members
serving the consumers are promoted.
Contact: Jeanne McNeil (253) 661-6055
Washington
State Farmers Market Assoc. - $20,000 will help fund the annual 2009
WA State Farmers Market Association Conference where market managers,
farmers and farmers market board members will receive training that will
strengthen their farmers markets. The
printing of the 2009 WA State Farmers Market Guides will also be funded.
Contact: Jackie Aitchison (360) 649-0274
Cascade
Harvest Coalition - $15,000 to help fund a series of five
Farm-to-Table workshops located in 5 different counties.
The goal of the workshops is to increase farm income and increase
the market share of local agricultural products by bringing together local
producers and local food buyers to build localized sales relationships and
to address barriers preventing localized sales.
Contact: Mary
Embleton (206) 632-0606
Washington
Beer Commission - $$20,000 to promote
Washington
beer through a series of local festivals.
Funding for increased advertising and promotion will help expand
participation at the festivals.
Contact: Arlen
Harris (360) 391-1232
Washington
State Wine Commission - $20,000 for market promotion at the
Taste Washington Tokyo event. The
commission will expand their presence at the event with a larger venue to
accommodate more wineries; this will significantly increase the awareness
of
Washington
wine among Japanese consumers.
Contact: Robin
Pollard (206) 667-9463
Island
Vision - $10,000 to start up a farmers market on
Mercer Island
. The support throughout the
community has been tremendous. Residents
are very enthusiastic about the opportunity to purchase fresh produce and
directly support local farmers.
Contact: Callie
Ridolfi (206) 403-8188
US Hop
Industry Plant Protection Committee
- $15,400 to develop a hop MRL Database
that will provide
Washington
growers and shippers with information vital to avoiding trade barriers.
Many countries are establishing their own pesticide residue
regulatory systems, and the need for hop tolerance harmonization is
greater than ever.
Contact: Ann George (509) 453-4749
Washington
State Asparagus Commission
- $15,000 to reproduce the Asparagus
Buyers Directory and to participate in the Produce Marketing Association
Fresh Summit trade show in October, 2008.
Contact: Erin
Gwinn (509) 266-4303
Seattle Chapter of Chefs Collaborative - $10,200
to help fund The Farmer Chef Connection conference.
The purpose of the conference is to help foster the collaboration
of relationship based marketing opportunities amongst local producers with
local food buyers. Contact: Seth Caswell (347) 432-3112
Community Agriculture Development Center - $10,735 to help build marketing
infrastructure to connect local farmers and their products with local
consumers through farm marketing workshops, marketing outreach,
Farm-to-Table buying guides and farm tours.
Contact: Terry Swagerty (509) 684-2588
Coupeville Farmers Market - $5,900 to promote the Coupeville
Farmers Market. The goal is to
increase market awareness, increase the number of farmer vendors and build a
local community food system. They
will also educate customers to the benefits of
Washington
agricultural products grown on local farms and provide greater sales
opportunity for island farmers.
Contact: Terry Swagerty (509) 684-2588
Washington
State
Beef Commission - $20,000 to help produce a video about beef production in
Washington
State
. The video will help
introduce consumers to the people and places where beef is produced and to
demonstrate the commitment that each segment of the beef industry has to
ensuring a safe and wholesome beef supply.
Contact: Patti Brumbach (206) 444-2902
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